Juan Lopez Valdez
September 1, 2010
Thinking about Apps


When you think about apps what is the first image that comes to your mind? Probably you’re thinking right now about an iPod touch, your new iPad or your iPhone and the tens of applications you were testing last night. I can tell, nowadays you have more than one favorite apps. We can’t easily reel off a list of all the Apps available right now but at least I can tell that you can have apps according to your likes.

Sticking to the brief, the point I want to reach today is that as far as I know people do not buy a smart phone just for talking, otherwise they wouldn’t expend so much money (I guess). I want get rid of the fact that having a smart phone is a fashion, I agreed with that but at this stage my opinion is that we are going further. People buy smart phones for the tones of interesting things they can do with them and believe it or not the majority of the funny, interesting, entertaining and useful content comes from the applications.
Now, think about your old iPod and your new iPod touch, can you see the big differences? Yes, I have a “huge iPod” of 30Gb and not an iPod of 32Gb with which I could download games for free or nice applications to know where is the best place to eat in Vancouver or whatever I want to know. Even more, I could surf on the internet and check my facebook, flickr and so on. If I were fan of Sprite I would’ve downloaded the last apps they created.

Apple applications download hit 1 billion in one month. Socialnomics.

As an entrepreneur or a business man you would be thinking about how to create useful apps for your customers. If you have a restaurant you would be able to update your menus to the apps so your customers will now in advance what to order at the time they are in your patio.

Websites are important but nowadays is not enough, get up-to-date and take the plunge for Social Media.
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